February 24, 2021

JayMarc Launches Curated Semi-Custom Home Experience

A "Crafted for Modern Living" approach provides Seattle-area home buyers with personalization across a curated collection of elevation, design, and finish options.

New program offers the design, quality, and unmatched customer service JayMarc clients have come to expect, within a more streamlined construction process at reasonable costs.

You can learn a lot from virtual classes. Case in point: the JayMarc Homes team, who quickly recognized in 2020 that many attendees to the company's Master Class webinars on best strategies for building a custom home fell just short of the typical budget for a full-blown custom build-out. Or, they were looking for a semi-custom home building experience that provided lots of personalization and creative options, but not a ton of heavy lifting.

The opportunity was obvious, but the challenge wasn't easy: how to create and launch the best semi-custom home building experience in Seattle, one that could deliver the uncompromising quality and customer service of JayMarc's Bespoke custom-home program, but on a shorter timeline and with a more sensitive budget.

The result is (ta-dah!) JayMarc Curated. Launched this February, the Curated semi-custom home building program starts with a home from a curated collection of floor plans, styles, and elevations (including Farmhouse Modern, Craftsman, and Northwest Contemporary). Buyers are then matched with a JayMarc project management and design team to help guide the selection of options, finishes, and creative packages available in the JayMarc Design Studio.

Driven by the credo to be "Crafted for Modern Living," the Curated program recognizes the need for elevated semi-custom homes backed by the expertise to deliver a thoughtful and inspired building experience from concept to keys. JayMarc assists their semi-custom Curated buyers with site feasibility, floor plan and structural design options, finish selections, and complete construction management all the way to homeowner orientation, detailed walk-throughs, and move-in day.

JayMarc is also backing the Curated experience with a 1-year limited warranty on fit and finish and a 10-year limited warranty on structural issues. For custom home and semi-custom home buyers in Seattle, Curated provides new possibilities and personalization at a more manageable price point. Curated homes are expected to deliver within an average 10-12 month construction schedule, too.

Oh, and the virtual learning angle eventually came full circle, as well -- the JayMarc team launched Curated February 17 with (you guessed it) a webinar on the best steps for building your own semi-custom home and how to personalize and individualize homebuilding for truly Crafted for Modern Living experience.

JayMarc Curated was recently featured in a Q&A with Builder Online. Read the program introduction conversation with CEO Marc Rousso here.

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